Delhi gears up for Yamaha Fascino Miss Diva 2016 city auditions

Scouting for a woman who is a beautiful blend of intellect, sass and oomph, Yamaha Fascino Miss Diva- Miss Universe India 2016 comes to Delhi on July 17^th for the auditions. The coveted pageant has been instrumental in re-inventing the definition of beauty and fashion and setting new milestones each year.

With Former Miss Universe and Bollywood Actor Lara Dutta as the mentor, the search finally begins for a girl who embodies beauty and beyond and has the spirit to conquer the universe. The Gorgeous Lara Dutta said, “I am looking forward to be a part of this exciting journey of finding the country’s next Yamaha Fascino Miss Diva 2016. The auditions will travel to 10 cities across the country in its quest to find a girl who is a perfect representation of Indian beauty and is a blend of elegance, confidence, poise, intelligence and the right attitude”.

The much awaited auditions will be held at Shangri-La's Eros Hotel, located in the heart of the city. Shangri-La's Eros Hotel has come on board as the Hospitality & Venue partner for the Delhi auditions. The audition will be judged by an esteemed set of judges from the industry, screening the contestants and choosing the best of the best, basis various rounds at the auditions. The themes will be designed and judged on various parameters ranging from ramp walk, perfect body, communications skills and more.

 Yamaha Fascino has partnered with the pageant as the title sponsor as it reflects the spirit of freedom and the desire to go beyond conventional boundaries. The brand aims to fascinate the youth by fulfilling their life with products and services. Adding to the excitement, they will also cast one of the lucky finalists to feature in a brand new Yamaha Fascino TV commercial! The pageant has been styled by Splash Fashions- a brand that celebrates fashion in its true sense with the philosophy of “Love Fashion”. Yamaha Fascino Miss Diva 2016 is a 7 part reality tele-series which will be aired on Colors Infinity, India’s Premier English Entertainment channel.

The platform gives the winner once in a lifetime opportunity to attain a ticket to Miss Universe. The auditions will traverse through the length and breadth of the country to attain the best talent and will culminate into the final leg of auditions at Mumbai.

Embark on this incredible journey along with the divas as they compete for the most desired crown!

To apply log on to www.missdiva.com and mail your pictures and profiles to missindiaorganization@gmail.com

CHEAT IT ALL- ‘A Young- Eater's Guide To Good Food And More'

Introducing the newest ‘cheat guide’, written by a very aspirational teenager who strives to create a balance between a health and taste. Cheat it All by Vedant Bahri is a curated guide for all who are looking to enjoy their food while also keeping their waist size in mind. With tips, tricks and easy hacks, this book aims to retain the joy of cooking and good food with a health bent of mend.

 One of the many problems faced by today’s generation is choosing between junk food, what is called ‘comfort food’ and a healthier lifestyle. Interestingly, youngsters today are more health conscious than ever before. However, health comes at a hefty price- sacrifice on the pleasures of one’s favourite food! What if you can enjoy the best of both worlds? Think no more. Cheat It All is made by a teenager for the modern person; the ultimate cheat guide for all those who care about their healthy; but equally about eating some drool-worthy favourites. With more than 75 Cheat recipes of sinful delicacies like the blue cheese burger, spicy hotdog, classic American cheesecake or the Oreo milkshake, you will never have to think twice before you indulge. 

Written for everyone who is ready to experiment and try their hand at cooking, this book, with its easy language and simple recipes, is the perfect start. 

 

The Book is divided into the following sections-

 

EAT- Health On The Go!

 Choosing the healthy way of living is not an easy decision; if you decide to follow it – the right kind of food poses a big challenge. The young author considers himself a foodie but also wishes to remain healthy while despising a quintessential ‘health food’ diet. In the endeavour of making healthy eating a lot more fun, one can discover new interesting concepts such as salads in jars, breakfast on the go and quick to toss mains that simply make healthy life easier! So say bye to your old boring healthy food and open your eyes to a world of healthy, yet delicious foods.

 

TREAT- Its ok to sin sometimes!

 Burgers, Pizzas and Desserts can be on your table too! All the fast food available with the promise of a 30 minute delivery really makes us lazy and impatient to cook a healthy meal especially if you are dreaming of that burger or pizza. Cheat it All features simple cheats, that will make your food - yummier, healthier and faster. So one can give into that craving without the guil.

 

INSPIRE- Reflect! Motivate! Energise!

 In today’s day and age, one has started admiring society figures who put health first! Cheat It All features insights from the world of Bollywood, Fitness as well as culinary experts. These inspirational individuals are renowned for the way they balance a healthy life with hectic schedules while managing demanding careers. Actors such as John Abraham, Tiger Shroff, Milind Soman, R Madhavan; Sportspeople such as Mary Kom, Saina Nehwal, Gaganjeet Bhullar as well as chefs like Vikas Khanna, Manish Mehrotra, Saransh Goila and many more, inspire you on choosing the healthier way of eating.

Cheat it All is now available at a book-store near you as well as online.

 

Published by Niyogi Books

http://www.niyogibooksindia.com

Available online & in stores across India

MRP - Rs. 795/-

 

 

Sixinch India unveils "Take a seat", a seat you can easily carry with you wherever you go

The global leader and manufacturer of high concept foam coated furniture and architectural products; Sixinch India presents “Take a seat” designed by Koen Elsen. The price for the product is on request as it totally depends on the level of customization (shape, size and color)

 

Taking your couch or chair with you to a friend's place or on the road is often an unrealistic request, but this conveniently portable seat by Sixinch India is making that dream a reality. “Take a seat” is one of the coolest and funkiest pieces in the Sixinch collection. It can be carried anywhere and everywhere like a bag and take a seat wherever one would like. Fun and functional this is your go to product for a movie in the park, a fishing trip, camping or even for a picnic. All the ages and members of the family can easily carry it.

                                                          

The price for the product is on request as it totally depends on the level of customization (shape, size and color).

Features:

The product is available in all colors and finishes

The product is quite comfortable, soft and flexible

The seating is easy to clean and low maintenance

The portable seating design is weatherproof and can be used as an element of outdoor and indoor furnishing

The product can be easily customized as per the consumer needs (size, color, shape)

Sixinch India is the first and only company in India to execute this technology. The products have great offering across various aspects - comfort, texture, design, maintenance, hygiene, functionality, etc. They are perfect for both indoor & outdoor environments and are extremely kid friendly.Their key offering is customization to any shape, design or color with quick production timelines. High quality of production allows the most complicated designs to be coated seamlessly and are easily maintained. Their products are weather proof & UV stable.

New Google Maps features help you plan your next road trip

Planning road trips in India just became a little easier. With the latest update on Google Maps on Android (coming soon to iOS), now you can plan your road trip with multi-stop directions.

Just open the app, enter a destination, tap the corner menu, and then click “Add stop”. To rearrange the order of your stops, tap and hold the three dot menu to the left of “Add stop” and drag it to the position you want – you can even search for types of places like petrol pumps, ATMs or restaurants like you normally search. You can add as many stops as like and once you’re done, tap “Finished” and your multi-stop routing is complete. When you enter navigation mode you’ll have the same seamless driving experience you’re used to, whether you’re running errands or hoping beaches in Goa.

 A lot of the fun of traveling is the memories created while exploring new places with friends, family or even solo. Pictures are a traditional way to remember those moments, but now with “Your Timeline”, users on Android can preserve their travel memories and info in a new way. Google Maps users that have the Location History enabled can open Your Timeline, select a date from their recent vacation or everyday life and add notes to help remember what they did that day—or save important notes for later.

Sanket Gupta, Product Manager, Google Maps, said, “No matter where your travels take you this monsoon season and beyond, these new Google Maps features will get you there and help keep track of all the memories you make along the way.”

IndusInd Bank launches new Ad Campaign on innovative ‘Fingerprint Banking’

IndusInd Bank has launched an integrated advertising campaign to unveil its innovative service ‘Fingerprint Banking’. IndusInd Bank is the first bank in the country to launch this service where customers can do end-to-end banking transactions on its Mobile Banking app ‘IndusMobile’, by using just their fingerprint. The campaign features Farhan Akhtar, brand endorser for IndusInd Bank and multitalented actor Boman Irani.

‘Fingerprint Banking’ service has been launched after studying consumer behavior & insights on remembering complicated & lengthy passwords. It was found that customers tend to forget their passwords and resetting them again was a lot of trouble. With fingerprint banking, consumers can afford to forget passwords forever.

Apart from fingerprint, the mobile banking App also has functionality of ‘Swipe Pattern’ which can be set as a security identifier to conduct mobile banking transactions.This ensures that customers across all smart phone devices can do their banking transactions seamlessly without entering passwords.

Launching the campaign, Mr. Sumant Kathpalia, Head – Consumer Banking, IndusInd Bank said, “This advertising campaign from IndusInd Bank embodies a blend of strong consumer insight and interesting slice of life situations with subtle humor. The launch of this service has further strengthened the core brand philosophy of Responsive Innovation. We are glad that Bollywood’s two seasoned actors have associated with us and have enhanced the effectiveness of this ad campaign”.

Mr. Ankur Suman, Principal Consultant & Creative Head, RK Swamy BBDO commented “As always, IndusInd Bank has come up with yet another unique, differentiated service. So the communication needs to be potent enough to create the right degree of buzz amongst consumers.While we have demonstrated the convenience of Fingerprint Banking clearly, we have retained the zippy energy and humour that have given the brand’s communication a distinguished identity over the years”.

IndusInd Bank has adopted a well synergized multimedia media approach for this campaign. While TV will be the lead medium of the campaign, effective digital media will engage and connect with the digital savvy audience.  Other mediums will also be used along with the key mediums in order to create a ‘surround sound’ of the communication. The estimated media spends of the ad campaign is approximately Rs. 15 crores.

In recent past, IndusInd Bank has launched a host of innovative services like Video Branch, My Account My Number, Choice Money ATMs, Check-on-cheque, Cash-on-Mobile, Direct Connect and Quick Redeem Service.  

All these unique services have been widely publicised and are being well appreciated & used by the Indian consumers.

 

 

Dietary Tips to Fight Cancer on the occasion of Cancer Survivor Month

 

 

Healthy food behaviors can go a long way toward improving  health and lowering risk of many cancers .Some foods actually increase your risk of cancer, while others support your body and strengthen your immune system. By making smart food choices, you can protect your health, feel better, and boost your ability fight off cancer and other diseases.

1. Eating a diet high in fiber may help prevent colorectal cancer and other common digestive system cancers. For this you could substitute whole grain bread for multigrain bread and use brown rice instead of white rice.

2. Diets high in non starchy vegetables and eating fruits in vitamin C protect against oesophageal cancer. While eating vegetables containing caretenoids reduce the risk of lung cancer, lycopene rich fruits and vegetables lower the risk of prostate cancer.

3. Water is essential for fighting cancer as it stimulates the immune system. Also the more fiber you add to your diet, the more fluids you must drink as fiber absorbs fluids.

4. High meat diet can have a toll on your health if you have a sedentary lifestyle. By reducing the amount of meat in your diet, you can substantially cut down the risk of cancer. You can use a little bit of meat (portion size equal to your palm) to add flavour or texture to your food instead of making it the main element. Even in such cases try to avoid processed meats and opt for leaner meats like chicken, fish and turkey.

5. Even though a diet high in fat can cause cancer and cholesterol problems, some types of fat may actually protect against the same. Fats solid at room temperature are considered bad for you. The best fats are unsaturated fats which can be found in olive oil, canola oil, nut s and avocados. Also focus on omega-3 fatty acids which fight inflammation and support brain and heart health..

Google launches feature packed ‘Gboard’ keyboard for iPhone users in India

Google today announced the  launch of its feature packed ‘Gboard’ keyboard for iPhone users in India. This new app for iPhone that lets iPhone users search and send information, GIFs, emojis and more, right from their keyboard.

  

Rajan Patel, Principal Engineer, Google said “Searching and sending stuff from  iPhone shouldn’t be that difficult with Gboard. Users  can now search and send all kinds of things—restaurant info, flight times, news articles—right from keyboard. Anything users search on Google, you can search with Gboard. Results appear as cards with the key information front and center, such as the phone number, ratings and hours. With one tap, users can send it to their friends and keep the conversation going”.

                                                                                                             

 

Gboard allows users to search for more than just Google search results. Instead of scrolling to find or , search for “dancer” and find that emoji you were looking for instantly. Even better—you can search for the perfect GIF to show people how you’re really feeling.

                                                Emoji search

 

GIF search

 

 

Finally, Gboard has Glide Typing, which lets you type words by sliding your finger from key to key instead of tapping—so everything you do is just a little bit faster